WTG was founded in 2002 in Antwerp, by a group of young friends with a weak spot for fun, colourful and easy-to wear fashion. But they didn't find what they were looking for- or at least, not within their price range. So after some brainstorming sessions fueled by serious amounts of coffee and chocolate they decided to plunge in for a wild adventure and start up a collection themselves.
Their designs quickly became popular and in 2006, they opened their first brand store in hometown Antwerp's trendy Kammenstraat. Within a few years, WTG was booming.
“It’s easy, really”, says head of design Catherine Talpe. “If you want to look good, first of all you’ve got to feel good. When clothes are not flattering, comfortable and affordable, we’ll never offer them.”
Be Natural, Feel Good
Colour, bold prints, and original details: That’s Who’s That Girl in a nutshell.
It’s a playful collection for unfussy young women who want to feel good, look good and don’t take themselves too seriously. There’s cute dresses and pretty skirts, as well as perfect T-shirts, jumpsuits and colourful cropped trousers. So whether you’re a tomboy or the girly type, there’s plenty of stuff to play around with.
Be a Woman, Feel Good
Wow To Go! is just as colourful as Who’s That Girl, but with an elegant, timeless touch.
Typical are the soft, comfortable fabrics, original prints and simple, flattering designs.
Wow To Go! offers feminine shapes for feminine bodies. Special attention is given to a perfect fit, highlighting the silhouette while providing camouflage where needed.